How are marketers using AI in 2026? New survey data on adoption rates, AI agents, ROI measurement, and AI’s impact on marketing jobs and teams.
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How are marketers using AI in 2026? New survey data on adoption rates, AI agents, ROI measurement, and AI’s impact on marketing jobs and teams.
By connecting media performance to business outcomes, Basis helped Noodles & Company navigate market uncertainty by growing traffic and revenue
For years, market research and advertising operated in separate worlds. But as media grows more fragmented and marketers face greater ...