The BASIS International Advantage


Schedule

Orders and artwork must reach us by the deadlines shown below.

Release Date* Orders Due Artwork Due
December 2010 October 15, 2010 October 29, 2010

*BASIS reserves the right to adjust the release date


Specifications

      Position (see Figure 1.)             Specifications  

    OBC Back Cover full bleed 8 1/2"x11" (8 1/4 "x10 7/8" live area)  
 
 
    IFC Inside Front Cover full bleed 8 1/2"x11" (8 1/4"x10 7/8" live area)  
 
 
    FIP First Inside Page full bleed 8 1/2"x11" (8 1/4"x10 7/8" live area)  
 
 
    IBC Inside Back Cover full bleed 8 1/2"x11" (8 1/4"x10 7/8" live area)  
 
 
    CSP Center Spread full bleed 8 1/2"x11" (8 1/4"x10 7/8" live area)  
 
 
    FPB Full Page Bleed full bleed 8 1/2"x11" (8 1/4"x10 7/8" live area)  
 
 
    HPV Half Page Vertical half page, vertical 3 1/2 "x9"  
 
 
    HPH Half Page Horizontal half page, horizontal 7 1/4"x4 1/2"  

Figure 1.

Binding:   Saddle-stitched
Bleed:   Please keep text copy 1/2" inside of trim on bleed ads
Art Work:   All printed ads are 4/color CMYK. CMYK full dimension file saved as:
  1. High resolution .jpg file, minimum 300 dpi or
  2. Adobe IIlustrator .eps or .ai file (with "text set as outlines").
Send files smaller than 3 MB by e-mail to pcatlett@basis.com; upload files larger than 3 MB to ftp://ftp.basis.com/incoming. For more information, contact Pat Catlett, BASIS Art Director at +1.505.938.6173.

BASIS reserves the right to reduce materials that are larger than specified sizes and to charge for the services involved.


Rates

For rate information, refer to the Advertisement Purchase Agreement.


General Information

BASIS reserves the right to insert the word ADVERTISEMENT on any material that is non-editorial material. BASIS assumes no liability if for any reason it fails to publish an advertisement, and is not liable for delays in delivery and/or non-delivery caused by any condition beyond the control of BASIS.

The BASIS International Advantage is an international publication so all references to product prices must clearly specify U.S. prices, Canadian prices, and/or European prices.

Reservations accepted, as space is available. BASIS can only guarantee a position request for the inside front cover, the inside back cover, or the back cover.


Advertisement Purchase Agreement

Complete and sign a printed version of the Advertisement Purchase Agreement and return it by fax before the deadline to +1.505.345.5082.



Contact Information

For questions about preparing or submitting your contract or advertisement, contact:
Pat Catlett, Art Director
pcatlett@basis.com
+1.505.938.6173